Flannels continues to redefine high-end fashion retail with immersive in-store digital experiences, rolled out across locations including Meadowhall and Fosse Park. Partnering with IUF, the brand enhances its visual identity through dynamic LED integrations that elevate product zones, promote category-led storytelling, and align perfectly with Flannels’ premium aesthetic. From beauty bars to denim and footwear areas, digital now plays a central role in how customers interact with the brand in-store.
Flannels
Nationwide, UK
Luxury Retail Meets Digital Impact
40
10
3
Product-Focused LED
Strategically placed 3m x 2m LED displays support category promotion across denim and footwear zones, with dedicated screens enhancing the Louboutin display. These installations drive customer focus and allow for seamless promotion of seasonal collections, designer collaborations, and in-store exclusives.
Beauty Experiences Brought to Life
Bespoke LED installations transform the beauty zones. A flexible 10m circular screen, custom-suspended above the beauty bar at Meadowhall became a show-stopping centrepiece, while the LED ticker at Fosse Park delivers campaign content that amplifies brand messaging and product visibility.


