Boots Hearing Care

Lift & Learn Hearing Aid Discovery

Interactive Product Education That Builds Confidence

An RFID-powered Lift & Learn system was introduced by IUF to 24 current Boots locations, allowing customers to physically lift hearing aid models and instantly view key features and comparisons onscreen. Designed to help shoppers better understand options from major providers, the experience supports product discovery in a hands-on, approachable way. It removes guesswork, encourages self-guided exploration, and empowers customers to make more confident, informed decisions about their hearing solutions.

24

Locations

18

Interactive Units per Location
3
Displays per Location

4

Navori Products

Seamless CMS Management for Consistency

From Physical Product to Digital Clarity

When customers lift a hearing aid device, key details instantly appear onscreen, turning passive displays into dynamic comparison tools. This helps demystify hearing aid technology, allowing shoppers to compare specs and benefits at their own pace, with no sales pressure or guesswork.