Gucci, a globally renowned luxury fashion house under the umbrella of Coty, required high-quality digital displays for their concession stands within premium retail locations. The goal was to create a visually striking and immersive shopping experience, seamlessly showcasing brand content and beauty products with dynamic, high-resolution screens.
Gucci
Gucci reimagines luxury retail with innovative digital signage solutions.
The Client
The Problem
Gucci needed a solution that:
- Delivered sharp, high-resolution visuals to maintain premium brand standards.
- Integrated seamlessly into their concession stand design.
- Allowed for easy content updates and ensured 24/7 reliability.
The Solution
High-Resolution LED Displays
inurface media installed 1.9mm LED screens and 19” double-sided bespoke enclosures, providing vibrant, clear visuals for Gucci’s brand messaging.
Custom Digital Enclosures
Designed to fit seamlessly within the concession countertops, these enclosures ensured dynamic and consistent content presentation.
Remote Content Management
Using Navori CMS and a 4G router, Gucci’s team can update content remotely, ensuring displays remain current without requiring on-site intervention.
The Results
The high-resolution displays enhance product visibility and brand presence within Gucci’s concession stands.
Dynamic content attracts customer attention, reinforcing Gucci’s luxury aesthetic.
Remote content management allows seamless updates, keeping displays fresh and relevant.
Built-in cooling systems and robust hardware ensure 24/7 operation with minimal maintenance.
