Sports Direct

For several years we have collaboratively worked with Sports Direct on a vast amount of projects across their global estate. Working across the estate we are largely responsible for creating bespoke digital features, installing a mix of solutions, maintaining and monitoring both in person and remotely all installs to ensure that nothing goes wrong. Since 2018 on top of helping to transform regular stores across the globe, we are proud to have also worked with Sports Direct on their 4 flagship UK stores. 


Jump Booth – Nike

The Jump Booth elevates the retail experience through interactive entertainment

Selfie Mirror – Sports Direct

Interactive selfie mirrors bolster sport's directs experiential offerings
Front of a sports retail store showcasing digital screens

Sports Direct Manchester

Sports Direct Manchester flagship store features 104 digital displays.

Sports Direct Oxford Street

Sports Direct Oxford Street: Four Floors of captivating digital experiences.

Sports Direct Birmingham New Street

Elevating Sports Direct's flagship: immersive shopping with 65+ dynamic LED screens.

Sports Direct Cardiff

Sports Directs Cardiff flagship store captivates their commitment to the community.

Sports Direct Thurrock

Sports Direct Thurrock: enhancing the traditional in-store experience through digital integrations.